Boca Lighting & Controls rebuilt its website to create a refreshed and modern online experience that reflects its innovation, expertise, and commitment to excellence. This enhanced digital presence ensures Boca remains a beacon of inspiration and functionality for years.

While Boca’s brandmark remains a timeless icon, the ever-evolving web trends and advancing technology demanded innovation. Harnessing the cutting-edge capabilities of The Lighting Exchange’s Advanced Web technology, we transformed Boca’s website in 2024, elevating its design and functionality to new heights.

Strategic Design

We took a strategic approach from the very beginning of the project. The first step was to define    Boca’s ideal brand voice and compiled visual inspiration, pointing us in the right direction toward designing a website that spoke to a high architectural clientele while emphasizing Boca’s in-house manufacturing capabilities.

We then honed in on real-life user data from the existing website to inform the structural direction for high-traffic pages. Elements that performed well were carried over into the new design, and those that didn’t were re-assessed. Taking a products-first approach to site structure, we made a point to prioritize what Boca Lighting and controls had to offer.

Data Management

In conversation with the Lighting Exchange team, we determined that the best option for product management was Advanced Web, which provided us with a tried and tested solution for data-driven pages such as product pages, filtering pages, and Boca’s lighting representative list. The flexibility of Advanced Web allowed it to seamlessly integrate with the remainder of the site design, all while allowing for a more powerful and comprehensive means of data management than the previous product management system on the site.

The integration of Advanced Web allows the Boca team to manage the products on their website directly through The Lighting Exchange, ensuring that all information on the site, the Lighting Exchange, and all agency line cards are consistent.

The Results

Through this combined data and brand analysis, the YLB Team designed a refreshed site that not only better represents Boca as a brand, but also showcases and manages product information in a more streamlined, efficient manner.